Mike’s Points

Why Mike’s Points? I’m providing “points,” comments & links about PR, journalism, social media, branding, marketing & other items of interest.

July 3rd, 2007

Product review: Flip Video really is an ‘everyday camcorder’

(NOTE: While I’m trying to get the imbedded video below to work, if you want to see my 21-sec demo of Flip Video, see here on YouTube.) Flip Video back

And, there’s nothing wrong with that, unless you’re expecting more. The good points:

  • It is easy to use. On-off, play, record and delete buttons. You can zoom in and out somewhat, and adjust the volume. Anyone can use it. In fact, my nearly 9- and 6 1/2-year-old sons each have made their own video. And, the quality is the same as what I’ve done.
  • The audio picks up a lot. If anything, it is too sensitive (even the clicks as you zoom), but count it as a plus.
  • The software that comes with it, pops right up when you connect it to your computer. Easy to edit, and upload to YouTube. Can also upload to Grouper, but I’ve not done it yet.
  • You can also snap scenes and use as still images. So, it eliminates the needs for a camcorder and a camera at the same event.

Flip Video frontThe really down side is the lack of an image stabilizer. As your hand moves, the image moves. So, if you are looking for a steady view, be careful. It’s up to you.

And, with either 30- or 60-minute versions, it’s definitely not for long events (like birthday parties, etc.).

Here’s an edited version I did of my kids (the ones so far; a 4th is on the way!). It’s a 21-second clip of them playing with Play-Doh in our basement.


Given the lack of image stabilizer and limited time, it really is an “everyday camcorder” (especially as you can see during part of my shake test).

And, that simplicity with a level of easy functionality gives you an ideal tool to take video everyday. Still, if you want special events, get a standard camcorder.

I bought a black, 60-minute version for about $150 from Best Buy. (It had a special that essentially paid for the shipping.)

So, since product reviews should have some rating system, I’ll give it a positive pointer! (Which you can count a 3 on a scale of 1 to 3 with three being the best.)

Finally, thanks to Kami Huyse, where I first learned about the Flip Video. Then, I saw Shel Holtz’s own review. In June, I heard Glenn Beck rave about the Flip Video, did some research and saw Mike Wendland’s review in the Detroit Free Press. That finally sold me.

– Mike

March 17th, 2007

Awww, poor wittle Twitter cat

Okay, I’ve been dying to try to come up with a clever, catchy Twitter-related blog headline. (How’d I do?)

Anyway, with the Twitter chatter out there among the Twittter haters and Twitter lovers, I’ve thinking about it myself of late.

Twitter is nothing more than another tool. If/How it gets used will determine if it out-lasts its current 15 minutes of fame (though it seems like its fame is pushing 20 minutes). So, I thought of how could Twitter be used for the good of all mankind. And, here’ what I came up with:

  • Internal use: For company-wide announements, why not Twitter them, rather than e-mail. Of course, these would be brief announcements (like the Outlook server will be down at noon for a five-minute reset). Though, with internal use, there’d be some licensing involved, which would allow the licensee to expand the dialogue box limit.
  • What about integrating a Twitter box into a Wiki-like page or even a service like WebEx when collaborating on a document (presentation, etc.), rather than using a telephone.
  • If you have all of your media contacts as friends or followers on Twitter, you can announce when news is posted to your online newsroom. But, isn’t that what an RSS feed would be for? That assumes you have all of your media contacts on Twitter.
  • Twitter could be used to broadcast a play-by-play of a game to those who don’t have access to a TV, radio and the game is not Webcasted.
  • Bascially, any need one would have to broadcast to an opt-in group a message (an announcement, direction, etc.).
December 13th, 2006

Chicago’s WBEZ trying ‘citizen radio’?

One of Chicago’s three public radio stations — WBEZ — will be changing its format come next April and offer a “user-generated content” format. (Tip-o-the-hat to JR at ToledoTalk.com.)

According to (not-so-secret) SecretRadioProject.com:

SecretRadioProject-trailer“It’s a creative free-for-all, with no shows and no stuffy time slots. . . .

Every time you tune in, you’ll hear something new and surprising - music, interviews, shout outs, essays and more. All with a local bent and an unmistakably Chicago voice.

And the best part: this radio comes from you. You’re the creator, deejay, producer and editor.

Give us your take on what’s happening in your neighborhood. Share your deepest thoughts, confessions and opinions about your world. Upload audio to our website and tune in as we play it for all of Chicago and the world to hear.”

There’s also a forum to discuss the project. And, NU student Matt Weir has a good story about it at his NewsAssignment.net blog. From Weir’s post:

“[I]t takes the infrastructure of cyber-community involvement — Secret Radio Project relies on YouTube uploading and a blog-esque style — and adapts it to a radio station serving a geographic community.”

I’m scratching my head a bit over this one. Maybe it’ll work out with some sort of semi-regular programming — ensuring the major airing hours are filled.

With outlets like radio, don’t we tune in based on the host and his/her show? We know what to expect.

While I’d be tempted to listen to WBEZ after the new format launches, if I’m not satisfied with the first few shows I hear, I doubt if I’d be back.

I’ll definitely reserve final judgment (assuming I’ll be able to pick it up on the ‘net), but it sounds like the new WBEZ be similar to the amateurish sounds and musings I heard on my college’s student-run radio station.

That is until PR and marketing people get wind of it. (Then, it’ll be one long commercial. ;) )

– Mike

October 26th, 2005

We’re all gonna be “Googligans?”

As much as I don’t like to admit it, I’m really starting to like Google. Its desktop search is much quicker in finding old e-mails than the “Find” function on MS Outlook.

And, its Google Earth and its API map applications others have used are really neat tools.

So, I guess yesterday, there was a lot of hubub about its Google Base. Yes, Micro Persuasion has a note on it. But, TechDirt really has some good analysis. As Mike said, Google Base is really about ” enabling people to create their own specialized apps, using a simple online database powered with Google’s search tools.”

See, Google is making useful tools. Making stuff that real, every-day people can use. Making it easy to blog. The previously-mentioned desktop search. Practical, useful stuff. Not flashy, but functional.

What a concept! Maybe that’s why Bill Gates is so concerned about Google.
– Mike

Technorati tags: Google, Microsoft, Google Base

October 6th, 2005

Good doggie!

The journalist geek and closet wannabe-tech geek in me just loves this one, because this dog really “fetches” the news.

Sonys robotic pup Aibo.jpg

Here’s a summary of what Sony’s robotic pup Aibo ERS-7M3/T can do:
“‘With one simple voice command Aibo can read the morning’s headline news while its owner folds the laundry,’ said Toshi Kawai, senior manager of Entertainment Robot America (ERA), a division of Sony Electronics.”

And, it can take pictures and add notes to a daily diary of its activities while its owner is away.

I love my dog (yes, a three-legged dog name Lucky), but think I could use another one.

– Mike

Technorati tags: Sony, Japan, News, Dogs, Wireless Watch Japan