A little while ago, I published a post about personal branding versus corporate branding. It was based on a post by Paul Chaney. Later, David Binkowski wrote on a different perspective about it. There’s still a lot of great potential for great discussion about the pros and cons of an employee who blogs at his/her own blog, gets a huge following and that impact on the employer, and on and on and on.
While thinking (again) about it Tuesday morning, it hit me. It’d be fun to take a little test.
Below are lists of well-known bloggers and corporate blogs. For the bloggers, can you name the employer? For the corporate blogs, can you name the blogger (or any, for those with multiple authors)?
Name that employer!
- Steve Rubel (okay, gotta include some gimmes)
- Jason Fallis
- Chris Brogan
- David Binkowski
- Kevin Dugan
- Josh Hallett
- Paul McEnany
- Matt Dickman
- Leo Bottary
- Robert Scoble (don’t ya still first think MSFT?)
Note: While there are many great female bloggers out there, the ones I’m most familiar with who have their own blog have their own agency or a solo practice. All of the bloggers above work for a company. For the next Name that list, I need to expand my blogger reading list.
Name a blogger!
- BlogWorks
- GM FastLane (yeah, that’s a gimme, too)
- Airfoil Public Relations’ Clear the Air blog
- Authenticities
- Randy’s Journal (last name required for this answer
) - Graco Blog
- National Association of Manufacturers’ ShopFloor
- Dell’s Direct2Dell (yeah, should be another gimme!)
- Molson
- Adobe Blogs (a collection of all Adobe blogs)
So, how’d you do? (Remember, we’re on the honor system here.)
-Mike
