A few weeks ago, PayPerPost initiated a policy requiring its bloggers to disclose they’re being paid for reviews.
Now, PPP has launched DisclosurePolicy.org. (Thanks to HistoryMike for the pointer.)
DisclosurePolicy.org was created and funded by PayPerPost. Anyone interested in collaborating on blogosphere transparency is encouraged to contact us.
Even if it isn’t new, it’s a great corporate PR move. Heck, just a great move in general.
Because it’s the right thing to do.
If PPP (just love typing that 
) is to have any credibility for advertisers, blog readers and others in promotion/marketing, it does need a reputation of transparency.
So, does this make you think any differently of PPP?
It does for me.
Mike
