Mike’s Points

Why Mike’s Points? I’m providing “points,” comments & links about PR, journalism, social media, branding, marketing & other items of interest.

September 9th, 2005

The NEW Quark

Props to Glen Turpin and his leading of the new branding identity for Quark.

From a writer’s viewpoint, the “Q” graphic logo treatment is interesting. It took me a couple seconds to realize what it was (with the dangling part of the Q shortened). But, I think it’ll be a hit.

Those in the graphics community are very passionate about their programs (and computers). It’ll be very interesting to gauge the reaction.

– Mike

Technorati tags: Quark, business, branding, logo, identity, marketing, publishing

September 9th, 2005

Scoble’s scoop?

Let me first say that, though I’m not a frequent reader of Microsoft’s Robert Scoble’s blog, when I have, it’s been very interesting and informative.

However, he seems to be getting a lot of props — from here and here – about a TV interview posted with Microsoft’s Bill Gates.

Yes, his boss.

I’m sure the video interview is very good, but it seems like a lot is being made that he got an interview. With his own boss.

Shouldn’t Mr. Scoble have, I dunno know, dibs on talking with his boss. I would think so. Both are celebrities in their own right, so an interview would benefit both — and their company.

Am I missing something, or concentrating too much on the back patting Mr. Scoble is getting rather than the interview content?
– Mike

Technorati tags: blogging, blog, Vlog, Microsoft, Scoble, journalism